The Cointreau Cocktails campaign was a semester-long project using studio lighting and various setups to create a unique series of advertisements. Cointreau is a French orange liqueur, similar to Triple Sec. I chose this item because of the bottle, the clear liqueur, and the metallic accents on the label.

The series is comprised of two types of images: cocktail spotlights and bottle highlights. I wanted to show the versatility of the product and the beauty of the packaging. The advertisements combine the geometric, graphic font with the detailed images to create dramatic compositions.

Art Direction, Photography, and Photo Retouching